Michelin 2011 Road Safety Campaign Launches

On May 31st, 2011, Michelin , the world leader in tire technology, released the " Michelin China Road Safety Declaration " in Beijing and launched the Michelin China 2011 road safety campaign with the theme "My first step, further security". On the basis of evoking public safety awareness, we will initiate practical actions to make further efforts for China’s road safety business. Mr. Yves Chapot, President of Michelin (China) Investment Co., Ltd., and Mr. Liu Xianghai, Deputy Director of Beijing Automotive Technology Research Center of China Automotive Technology Research Center jointly kicked off the launching ceremony.

Xia Yifu, President of Michelin (China) Investment Co., Ltd. delivered a speech at the launch ceremony
Xia Yifu, President of Michelin (China) Investment Co., Ltd. delivered a speech at the launch ceremony

" Michelin 's mission is to contribute to the sustainable mobility of humans and goods, and safety is one of the core values ​​of sustainable mobility," said Xia Yifu, president of Michelin (China) Investment Co., Ltd., "Michelin not only passed innovative tires. The products and after-sales service will enhance the safety of drivers, and they will also work together with relevant organizations to actively carry out road safety publicity and education activities.The road safety activities that we launched today are another step that Michelin has taken in promoting road safety development. A solid step."

Mr. Liu Xianghai, deputy director of the Beijing Automotive Technology Research Center of China Automotive Technology and Research Center, said: “From Michelin’s long-standing concern and commitment to road safety, we recognize that we share the same philosophy and enthusiasm. As the national government’s competent department of automotive technology Supporting agencies and authoritative vehicle safety testing agencies, we are fully aware that maintaining road safety requires the participation of the entire society. We are very pleased to join hands with Michelin to leverage each other’s experience and expertise in the security field to make China’s road safety business a success. Outstanding contribution."

Xia Yifu, President of Michelin (China) Investment Co., Ltd., and Liu Xianghai, Deputy Director of the Beijing Office of China Automotive Technology and Research Center jointly launched Michelin China 2011 road safety activities
Xia Yifu, President of Michelin (China) Investment Co., Ltd., and Liu Xianghai, Deputy Director of the Beijing Office of China Automotive Technology and Research Center jointly launched Michelin China 2011 road safety activities

In recent years, consumers in developing countries and regions, including China, as well as in emerging economies, have continued to increase their purchasing power for vehicles and other means of transport, and have also increased road safety risks. According to the latest statistics released by the World Health Organization this month, the number of deaths in road accidents worldwide has climbed to 1.3 million each year, and 50 million people have been injured. 90% of these deaths are in developing countries, and traffic accidents have become 15 to 29 years old globally. Youth's "top killer."

According to statistics, in 2009 there were more than 238,000 road accidents in China, causing nearly 68,000 deaths, 275,000 injuries, and direct property losses of up to 910 million yuan. The main causes of traffic accidents include illegal driving, speeding, poor vehicle conditions, drunk driving, overloaded and fatigued driving, and weak safety awareness. Drivers, children and pedestrians have become vulnerable groups in traffic accidents.

At the launching ceremony, Mr. Xia Yifu today promised on behalf of Michelin (China) Investment Co., Ltd. that the Michelin Company called on every employee, every partner, every customer and every consumer to jointly observe the basic principles of road safety and actively undertake the construction of Responsibility for a safer road traffic environment. In the coming months, Michelin's "My first step, safety is further," the China Road Safety Monthly Pioneer Forum, the road safety campus, and my safety manifesto will soon be kicked off, aiming at the major traffic accidents. Incentives and vulnerable groups carry out public education, training and safety actions to increase safety awareness. In addition, at the launching ceremony, Michelin released the first "Tire and Road Safety Handbook" for the tire industry in China. The handbook is divided into three editions: Passenger Car Chapter, Card Passenger Car Chapter and Primary School Traffic Safety Manual. At the same time, the "safety further" themed website of Michelin was launched on the same day.

Michelin 2011 Road Safety Campaign Launches

As a strategic partner of the China Automotive Technology and Research Center, Michelin will also actively participate in the “Deep Investigation of Traffic Accidents in China” hosted by China National Automobile Industry Center, providing exclusive technical support for the tire industry. The project will conduct in-depth analysis and analysis of the specific causes of traffic accidents in the five major cities in China, and provide road traffic authorities with important management and decision-making basis.

Since the establishment of Michelin for more than 120 years, Michelin has consistently provided safe, reliable tire products with excellent balance of performance for human “sustainable mobility”. At the same time, it has carried out various types of publicity and education activities around the world to actively guide and enhance public safety awareness. Not long ago, the Michelin Group signed the Global Road Safety Commitment to support the UN's "10-year Global Road Safety Initiative (2011-2020)".

Since entering China for more than 20 years, Michelin has brought advanced international road safety management experience to China, taking into full account the current state of the industry in China and consumer demand for safety, and has introduced a series of products, technologies and services with excellent performance balance; For example, since 2005, Michelin's “Community Tire Safety Test” activity has been held for seven consecutive years, reaching more than 100 cities across the country and providing tire safety testing services for nearly 100,000 vehicles.

In addition, for many years Michelin has actively cooperated with relevant agencies and launched a series of publicity and education programs for drivers and children. In 2007, Michelin teamed up with the China Road Traffic Safety Association to go deep into the central and western regions to carry out safety knowledge popularization; in 2010, the Michelin “safety growth every day” child safety city classroom for school-age children was held in four major cities in the country; in December of the same year, Michelin signed a cooperation agreement with the Ministry of Public Security Traffic Management Scientific Research Institute and will jointly carry out tire safety publicity and training in the next few years. Michelin has also worked closely with local driving schools and public welfare organizations for a long period of time. It has also opened a road safety and tire safety knowledge column on various media platforms, and established a solid platform for the dissemination of safety knowledge with government agencies, the media, and the general public.

Organic Intermediate

Dyes intermeidates are important raw material for different dyes. Dyes intermidates can include many products, we mainly supply Sulfanilic acid & Sodium sulfaniliate. Sulfanilic acid is mainly used for azo dyestuff, such as: acid dyes, direct dyes and so on. Sodium sulfaniliate is also mainly used for acid dye, direct dyes and reactive dyes.

*Related Products:sulphanilic acid.

Dyes Intermediate,Sulfanilic Acid,Sodium Sulfanilate,Acid Dyestuff Intermediates

SJZ Chenghui chemical co ltd , https://www.chenghuichemicals.com