Pearl River Delta LED Industry Status and Trends

The Pearl River Delta region is an advanced manufacturing base with modern influence and a modern service industry base. It is a gateway to the outside world in the south, a part of China's economic globalization, a national science and technology innovation and technology research and development base, and an important engine for national economic development. Radiation drives the development of South China, Central China and Southwest China. It is one of the three regions with the largest population concentration, the strongest innovation ability and the strongest comprehensive strength. It is known as the Pearl of the South China Sea. The development of the LED industry in the Pearl River Delta explores the Chinese LED industry started in the 1970s. After decades of development, China's LED industry has initially formed a relatively complete industrial chain including LED epitaxial wafer production, LED chip preparation, LED chip packaging and LED product application. At present, China's LED industry has initially formed four major regions of the Zhuhai Delta, the Yangtze River Delta, the North, and the Delta. More than 85% of LED companies in the country are distributed in these places. China's major LED industry base is in the Yangtze River Delta, which has 40% of the country's output value, the second largest base is the Pearl River Delta, with a national output value of 35%, and the third triangle is located in the third, only Xiamen and Nanchang have The output value of 8% of the country's enterprises. The semiconductor lighting industry in the Pearl River Delta is mainly concentrated in Shenzhen, Guangzhou, Foshan, Dongguang, Shantou and other places. According to the data, by the end of 2013, as the country's largest lighting production province, Guangdong LED ranked first in the country, LED output value is expected to be 280 billion yuan, an increase of nearly 29. compared with last year. The province has more than 900,000 LED street lamps, but it is expected to install more than 1.1 million LED street lamps throughout the year. The province's indoor lights exceeded 1.1 million baht, and the overall energy saving rate of installation reached 55. The province's LED expansion has increased by 19 compared with last year, and LED companies have increased by more than 30. In 2008, under the background of China's economic development affected by the international financial crisis, in order to adjust the economic structure and transform the growth mode, Guangdong Province issued the “Planning and Development Plan for the Pearl River Delta Region (2008-2020)”, and a number of measures were established. The world-class Greater Pearl River Delta urban development strategy, including Hong Kong and Macao, establish a unified large market, realize the free flow and division of labor between the Pearl River Delta cities; propose to play the role of radiation in the central cities of Guangzhou and Shenzhen, optimize the Pearl River The functional layout of the east coast area will enhance the development level of the west bank of the Pearl River Estuary. Driven by the implementation of the strategic planning outline, the Pearl Triangle has become the Guangzhou-Foshan Economic Center with Guangzhou as the center, the Shenzhen-Wanghui Economic Circle with Shenzhen as the center, and the Zhuzhongjiang Economic Circle with Zhuhai as the center. Along with the development of the three economic circles of the Guangfo Economic Circle, the Shenwanhui Economic Circle and the Zhuzhongjiang Economic Circle, the LED industry in the three economic circles also presents different characteristics. Relying on the advantages of provincial capitals and regional cultural education centers, the LED exhibition service industry in the Guangfo District is relatively developed. The annual Guangya Exhibition is the largest exhibition in China and even in Asia. The Zhaoxin Group and Zhongke Hongwei have strong R&D capabilities in the upstream MOCVD machine. The main LED industrial production bases are Guangzhou Huadu and Foshan Nanhai. Due to the late construction of the industrial base, the distribution of LED enterprises in the region is relatively scattered, and the industrial clustering effect is not high. The LED industry in the Pearl River region is centered on Zhongshan. Zhongshan is the largest lighting distribution center. The traditional lighting and lighting production base has the lighting design experience accumulated in the traditional lighting era. Under the influence of the traditional era, enterprises in the region continue to give full play to the advantages of lighting design and home lighting. They are superior in LED home design and lighting design. The products are mainly LED home lighting and decorative lighting, and the downstream application materials are developed. As a national-level semiconductor lighting industrialization base, Shenzhen and Dongguan City have the most mature LED industry in the region, and the most complete supporting facilities. The industrial scale is also the largest region in the Pearl River Delta region. The electronic information industry is an important soil for the birth of the LED industry in Shenzhen. Therefore, the enterprises in the region are strong in the field of LED drive circuit design, intelligentization and optical design. The products are mainly LED commercial lighting and public lighting. There are many LED industries in the region. Large enterprises with revenues of over 100 million. The world factory Dongguan has attracted many Hong Kong and Taiwan LED companies. Huizhou has attracted many international companies to settle in. Shenzhen is the largest LED packaging and LED display production base in China. In the past few years, the LED market has been hot for a while, but even so, in 2013, Guangdong LED maintained stable revenue in the case of the general decline in LED industry profits. In the third quarter of 2013, OFweek semiconductor lighting network LED revenue Achieved a year-on-year growth of 6.08, net profit increased by 2. With the decline of LED costs, the relevant policies entered the implementation stage, the previously bleak general lighting, but also gradually warmed up, the industry is moving steadily in a good direction, and achieved staged growth. . Although Guangdong LED has achieved unprecedented success in 2013, it still has to keep a clear head in front of the results. At present, LED enterprises are still uneven, repeated investment, serious homogenization, chaotic price competition, and continuous capital market mergers and acquisitions, SME development. difficult. The LED industry in the Pearl River Delta formed the Guangdong model during the 12th Five-Year Plan period. Guangdong fully grasped the international and domestic and its own LED technology development level and existing problems, and planned the development path for the LED industry and made the overall design of industrial development. Formulate the "Twelfth Five-Year Plan for the Development of LED Industry in Guangdong Province", clarify the development goals and overall ideas of the LED industry, and compile the "Technical Roadmap for LED Industry in Guangdong Province" to clearly grasp the mainstream products, industrial targets and core technology research and development directions of the LED industry. Provides a guide to action for industrial development. Then through the government guidance and market-oriented operation mode, we explored various business models for popularizing LED products in the public lighting field, and quickly radiated the whole society application, effectively driving the terminal consumption, and leading the LED industry to enter new development with large-scale market application. stage. After entering the development stage, there is no closed door to build a car. Instead, we actively learn from the international leading benchmark management principle. In 2009, we created a benchmark system for quality evaluation of LED lighting products based on the dynamic evaluation concept. We have recommended nearly 2,000 specifications to ensure the quality of LED lighting projects. At the same time, it has accumulated rich experimental data for the formation of technical standards: LED lighting standard optical component program creatively proposes new ideas for standardization of industrial middleware based on standard optical components for the whole industry chain, and determines a new path for technical patent standardization. Regardless of how the external environment changes, the development of the LED industry in the Pearl River Delta insists on putting key and core common technology research at the forefront, and increasing research and support for core key technologies and cutting-edge technologies supporting the development of strategic emerging industries. On the one hand, through the special fund of LED industry to promote the research and application of LED core technology, it has strongly supported the innovation breakthrough in the key areas of the LED industry; on the other hand, vigorously promote collaborative innovation, and actively explore innovative resources such as the national semiconductor lighting engineering research and development and industry alliance. The comprehensive cooperation, co-founded Guangdong Semiconductor Lighting Industry Technology Research Institute, Guangdong Province Semiconductor Lighting Industry Joint Innovation Center and other collaborative innovation institutions. At the same time, comprehensively implement the preferential policies of the state and the province to promote independent innovation of enterprises, and focus on supporting the innovation and development of LED enterprises. At present, there are more than 4,000 LED enterprises in Guangdong Province, which has driven nearly 3 million related jobs. It has built a LED industry cluster with Shenzhen as the leader, Zhongshan, Huizhou, Foshan, Jiangmen and Dongguan as the Pearl River Delta industrial belt. Substrate materials, epitaxial wafers, chips, and packaging to the entire industry chain of applications. Among them, there are 25 LED listed companies, accounting for 60 of the total number of LED listed companies in the country, with a total market value of nearly 100 billion yuan. Since 2010, the LED industry in Guangdong Province has achieved rapid growth, and it has shown the characteristics of growing industry scale, obvious advantages of industrial clusters, breakthroughs in core technologies, gradual formation of standardization systems, and remarkable results in promotion and application. In 2012, after the Guangdong Provincial Government issued the “Implementation Plan for the Promotion and Application of LED Lighting Products in Guangdong Province”, the provinces and municipalities took active actions to comprehensively promote the application of LED lighting products. According to statistics, in 2013, the province had a total of 1321 bids, a total of 3.42 million. Up to now, the 9 cities of the Pearl River Delta have basically completed the task of streetlight renovation. Among them, Shenzhen is in the forefront of the promotion and application of LED lighting products in the province, and has completed more than 90 transformation tasks. As is well known, in the Pearl River Delta region, Shenzhen, as the central city of the LED industrial zone, has greatly increased its output value in recent years. Its LED industry development model is characterized by high-end technology research and development and brand cultivation to seek industrial upgrading. Positioning to promote the development of upstream industries and the high-end products of the middle and lower reaches, thereby cultivating leading enterprises with international competitiveness, industrializing large-size sapphire substrate crystals and GAN homogeneous substrate materials; localization of epitaxial chip production equipment, The production of high-end packaging products and application products is set as the development focus. At the same time, the industry management vigorously develops the public service platform, promotes the transformation of research and development and results; perfects the industrial cluster base; and coordinates the industrial layout. In the development of the industry, we will vigorously introduce talents, integrate talent resources, and encourage innovation. This will allow the city to continuously develop new and exciting patent technologies. The development status of the Guangdong model is from the demonstration city of ten cities and millions of cities to the annual output value of 500 billion yuan, from the semiconductor subsidy to the promotion of the new policy, from the ban on the implementation of the green lighting demonstration city, Guangdong LED lighting industry development and products In the past few years, the promotion has been a triumphant look at the development of the LED industry in Guangdong Province. The most important experience is to address the role of the government's visible hand and the invisible hand of the market on the basis of highlighting the decisive role of market allocation resources. The independent research and development and innovation of enterprises have gradually formed a Guangdong model of benign interaction between the government and the market. Guangdong is the first in the country to launch the LED street lighting demonstration project construction, the first LED product quality evaluation benchmark system and applied to LED lighting projects. It has obtained the first national semiconductor lighting comprehensive standardization demonstration zone, and plans to complete more than 130 local standards and 5 national standards within 5 years. Up to now, the province has installed more than 2 million LED indoor lighting products, 1.2 million LED street lamps, nearly 30,000 kilometers of application sections, and the overall energy saving exceeds 55. The application of LED lighting products has gradually expanded from the public lighting field to the social life. field. Since 2010, the output value of Guangdong LED industry has maintained rapid growth for four consecutive years. In 2013, it reached 281 billion yuan, a seven-fold increase from the 39 billion yuan in 2009. It ranks first among the eight strategic emerging industries in the province. Guangdong LED Industry Structure By the end of 2013, there were nearly 50,000 patent applications in the LED industry related fields in Guangdong Province, accounting for about 30% of the national LED patent applications. In recent years, a number of core technologies with independent intellectual property rights have achieved significant results. For example, Zhongke Hongwei Company and Zhaoxin Group have successively developed domestic MOCVD prototypes, and new high-efficiency high-power LED chips and GaN homoepitaxial technology based on zinc oxide epitaxial transparent electrode structure have filled the industry gap. The importance of the LED industry in promoting Guangdong's economic development is not only reflected in the growth of regional GDP, but also helps Guangdong to cultivate strategic emerging industries, making Guangdong the most competitive province in the world. At present, the implementation of the Guangdong model is conducive to Guangdong's promotion of urban energy conservation and emission reduction, which is conducive to the promotion of strategic emerging industries through market promotion, and is conducive to promoting independent innovation and orderly development of the LED industry through the establishment of access standards. It is conducive to the soft transformation of the economic development mode through the innovation of business model. Guangdong model development forecast At present, the LED industry has entered the post-competition era. In the face of cost pressure, LED manufacturers have begun to compete in the research and development of unpackaged chips. As an emerging technology of LED, can the unpackaged chip become the next generation mainstream technology and become the most concerned issue in the LED industry? Tang Guoqing, general manager of Samsung LED China, said that 2014 is a new starting point for the LED industry. Whether or not unpackaged chip technology can be promoted on a large scale is a bold industry innovation, and the development of the LED industry will eventually Drive by innovation. The industry said that there is no big cost advantage for unpackaged chips, and the market share is not large. But in turn there is no big market, and naturally there is no cost reduction brought about by the scale effect. But it is undeniable that it is the technical trend of the next package. Integration makes the boundaries between upstream and downstream less clear. Tang Guoqing said that if the large-area promotion of unpackaged chips will make the boundaries between the packaging factory and the chip factory less clear. Gong Wen, general manager of Jingtai Optoelectronics believes that the current global should

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